Key Responsibilities
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Build Brand Reputation
? Develop and implement integrated messaging strategies to support business objectives and enhance corporate brand reputation
? Manage media relations, press releases
? Craft compelling content for internal and external communications including social media and newsletters
? Support internal communications that foster employee engagement
? Monitor media and industry trends to identify risks and opportunities
Protect Brand Reputation
? Oversee day-to-day review on all creative and communication across responsible brands and functions
? Media monitoring coverage and provide timely action whenever necessary
? Support crisis mitigation and management efforts
Event Planning & Execution
? Lead the end-to-end planning, coordination, and execution of corporate events such as press conferences, activities/events, and milestone celebrations
? Collaborate with internal teams and external vendors to manage logistics, branding, media & guest engagement, and post-event evaluation.
? Create event messaging house, briefing books, executive speeches, media interviews and supporting materials
Cross-Functional Collaboration
? Partner with internal teams (e.g., Marketing, Procurement, HR, and Local CA) to support communications initiatives
? Act as a facilitator and brand builder across functions to ensure consistent messaging and communications planning
Qualifications:
? Bachelor’s degree or above in Communications, Public Relations, Journalism, Event Management or a related field.
? 6+ years of experience in corporate communications, with proven success in both communication planning and event management.
? Fluent in both Mandarin and English, with strong storytelling, writing, and presentation skills
? Extensive experience in media relationship
? Demonstrated experience in managing events from concept to execution, with excellent project management capabilities
? Ability to thrive in a fast-paced environment with a high attention to detail and excellent writing skill
Equal Opportunity Employer
Budweiser APAC is an equal opportunity employer that is committed to workplace diversity and non-discrimination. We take affirmative action to ensure equal opportunity for all applicants without regard to age, gender, sexual orientation, ethnicity, family, and marital status, religion and belief, veteran status, disability, and any other characteristics protected by applicable laws.